New Delhi, July 19 -- The All India Agarbathi Manufacturers Association (AIAMA) has announced plans to implement BIS (Bureau of Indian Standards) certification across the agarbathi (incense stick) industry.

This move aims to ensure consistent quality and establish benchmark standards for agarbathi production in India.

During a press briefing, AIAMA officials highlighted that the agarbathi sector, which has strong cultural and traditional significance, has evolved into a major industry.

However, the lack of standardised quality parameters has led to inconsistencies in product performance and consumer trust.

By adopting BIS certification, the association seeks to create a unified quality framework that ensures consumer safety, enhances ...