LUCKNOW, Jan. 16 -- After the successful conduct of a series of events back home to revive the tourism sector in the wake of Covid-19 pandemic, the J&K Tourism Department has started focusing on promotional activities and road shows outside the Union Territory.

In this regard the Department of Tourism has been participating in the India Tourism Mart which started here today. The three day B2B tourism event is also being attended by states like Utter Pradesh, Uttrakhand, Himachal Pradesh, Gujarat besides some renowned travel brands across the country.

The event was inaugurated by Principal Secretary, Tourism & Culture, Uttar Pradesh, Mukesh Kumar Meshram.

Notable representatives of tour and travel industry including National Advisor, In...