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Watch Out: 7 Digital Disruptions for IT Leaders
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India, Nov. 18 -- Be like Apple, not Kodak. Years ago, Kodak was the first to offer digital film. But instead of pursuing the market that would disrupt one it already commanded, Kodak opted to invest in its traditional business by buying a chemical company for its conventional film business. Other companies went on to market digital film. Then came digital cameras and mobile devices with cameras in them. Kodak chose the wrong path.
Apple went down the path of disrupting its own successful product, the iPod MP3 player, to develop and sell the iPhone. It turned out to be the right decision.
Gartner VP, analyst and chief fellow Daryl Plummer recounted these stories in the introduction to his keynote address titled 7 Digital Disruptions You...
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