India, March 26 -- Although Ford Motor Co. is over 100 years old, it is playing in a market that is rife with disruption. Newer companies such as Tesla and Google's parent Alphabet are developing autonomous cars, and older auto companies including Ford and its traditional rivals are working on these, too. Plus, multiple theories abound about why young adults seem less interested in owning cars at all anymore. Maybe they lack the financial wherewithal or perhaps they prefer to use ride sharing services such as Uber or Lyft and avoid the headaches and debt that can come with ownership.

In this environment, Ford is working to forge a different future. Eric Karsten, director of enterprise architecture and IT research at the company, delivered ...