India, Sept. 25 -- The Government of India has issued a release:
When Cleanliness Becomes a National Pledge
On the morning of October 2, 2014, brooms swept across dusty lanes, plastic bottles were hauled from the drains, and the clatter of determination echoed in towns and villages alike. It was not just another cleanliness drive, it was the beginning of a national awakening. Launched by Prime Minister Narendra Modi on the birth anniversary of Mahatma Gandhi, Swachh Bharat Mission (SBM) sought to revamp more than just streets and sewers; it aimed to cleanse habits, reshape mindsets, and stitch dignity back into the fabric of daily life. As the nation gears up with renewed zeal, the wait is finally over for Swachhata Hi Seva (SHS) 2025, a ...