MUMBAI, India, July 11 -- Intellectual Property India has published a patent application (202521060331 A) filed by Dr. Abhijit Chandratreya; Dr. Swapnali Amol Kulkarni; Dr. Priyanka Srivastava; and Dr. S. Balamuralitharan, Pune, Maharashtra, on June 24, for 'system and method for real-time sentiment-based personalization of marketing communication across omnichannel platforms.'

Inventor(s) include Dr. Abhijit Chandratreya; Dr. Swapnali Amol Kulkarni; Dr. Priyanka Srivastava; and Dr. S. Balamuralitharan.

The application for the patent was published on July 11, under issue no. 28/2025.

According to the abstract released by the Intellectual Property India: "The present invention discloses a system and method for real-time sentiment-based pe...