Intellectual Property India Publishes Patent Application for 'Consumer Behaviour Prediction System For Retail Strategy Optimization' Filed by Malla Reddy (MR) Deemed to be University; Malla Reddy Engineering College For Women; Malla Reddy College Of Engineering And Technology; Malla Reddy Vishwavidyapeeth; and Malla Reddy University

MUMBAI, India, Jan. 2 -- Intellectual Property India has published a patent application (202541122476 A) filed by Malla Reddy (MR) Deemed to be University; Malla Reddy Engineering College For Women; Malla Reddy College Of Engineering And Technology; Malla Reddy Vishwavidyapeeth; and Malla Reddy University, Malkajgiri, Telangana, on Dec. 5, 2025, for 'consumer behaviour prediction system for retail strategy optimization.'

Inventor(s) include Prof. Mandala Sreenivas; Mr. Venkata Ramana S; Dr V Madhusudhana Reddy; Mrs. Sai Kumari Thakur; and Dr. G. Jose Moses.

The application for the patent was published on Jan. 2, under issue no. 01/2026.

According to the abstract released by the Intellectual Property India: "The present invention disclose...