India, July 6 -- ROAD Campaign Advocates for Recognition of Obesity as a Chronic Disease

Mumbai : Over 40 Harley Davidson bikers rode alongside healthcare professionals through Mumbai today to raise awareness about obesity as a serious medical condition requiring urgent policy intervention.

The "Recognizing Obesity as a Disease" (ROAD) campaign, organized by the United Diabetes Forum in association with Harley Owners Group and supported by Novo Nordisk, aims to shift public perception of obesity from a personal choice to a complex medical condition.

Dr. Rajiv Kovil, renowned diabetologist from Mumbai, emphasized the critical nature of this health crisis: "Obesity is a growing public health emergency in India that continues to be misund...