New Delhi, Oct. 17 -- Urbanic - a European high-street brand, recently launched in India has taken upon them to introduce trends which embrace different shapes of Indian women. The brand, single-handedly is opposing the ideal beauty standards set by the fashion and lifestyle industry. An industry infamous for it's unrealistic benchmarks, Urbanic as a brand has stepped in to deliver trendy styles at affordable prices at your doorstep.
The campaign titled 'My Right To Wear' encapsulates one of the most concerned issues in the industry for women. Women spend most part of their shopping trying a dress that just fits right because not many brands are size-inclusive, meaning they don't offer clothing beyond the ideal body size chart. However, th...