Kolkata/IBNS, July 2 -- Snapchat has made an important move to grow in Eastern India by hosting its first Creator Connect event in Kolkata.

The event, which brought together over 100 top creators, public figures, agencies, and brands, aimed to empower creators from Bengali, Bhojpuri, Odia, Assamese, and other North-eastern backgrounds.

It featured interactive sessions, expert discussions, and demos of Snapchat's content tools such as Lenses, Spotlight, and Stories, which help creators grow and engage with audiences.

Key partnerships were announced with leading regional content houses like SVF (Hoichoi), Eskay Movies, Angel Digital (Klikk), Yashi Films, and Dangal TV.

These partnerships will help creators access mentorship, training th...