India, April 20 -- OpenAI CEO Sam Altman has revealed that users saying "please" and "thank you" to ChatGPT is costing the company tens of millions of dollars - but he doesn't mind.

While it might seem unnecessary to be courteous to an AI, some designers believe it makes a difference.

Microsoft's design manager Kurtis Beavers told Futurism that good etiquette "helps generate respectful, collaborative outputs."

A Microsoft WorkLab memo echoed that: "When it clocks politeness, it's more likely to be polite back.

Generative AI also mirrors the levels of professionalism, clarity, and detail in the prompts you provide."

A 2024 survey found 67% of American users say they're polite to AI assistants - 55% "because it's the right thing to do,...