New Delhi, Sept. 18 -- E-commerce giant Amazon on Wednesday announced the inclusion of Hindi in its virtual assistant Alexa, allowing users to give voice commands in the country's major language.

The new version of the voice assistant can also manage Hindi, English and Hinglish -- a unique blend of Hindi and English.

Alexa lets customers to ask for music, get Bollywood news, cricket updates and more, in Hindi and Hinglish on its Echo and other voice-controlled smart speakers.

"We are thrilled to bring a suite of AI advances in multi-lingual understanding so that customers can interact with Alexa in different regional variants of colloquial Hindi. We are grateful to Indian customers who contributed to Hindi development through the Cleo ...