India, May 1 -- Just over three months after launching its 15-minute food delivery service, foodtech major Zomato is shutting down the 'Quick' service.
In its shareholders letter, Zomato parent Eternal said that it will also shut down its meal service Zomato Everyday.
"We are actually shutting down both these initiatives as we are not seeing the path to profitability in these without compromising on customer experience," Eternal CEO Deepinder Goyal said.
The founder said that the current restaurant density and kitchen infrastructure is not set up for delivering orders in 10 minutes, and this leads to inconsistent customer experience. As a result, the company did not see any incrementality in demand during the pilot phase of 'Quick'
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