India, Dec. 15 -- Everstone-owned Wingify has acquired Y Combinator-backed AI startup Blitzllama. With the acquisition, the Delhi NCR based SaaS firm aims to strengthen its user research features of its flagship platform Visual Website Optimiser (VWO). The deal size was not disclosed.

In a statement, Wingify said that the acquisition will bring continuous, AI-led user feedback into VWO's experimentation and experience optimisation tools. It claims that the platform is currently used by over 3,000 companies across more than 90 countries.

For context, VWO is a platform primarily known for its A/B testing capabilities, which allows organisations to compare different versions of a webpage or app element to see which one performs better agai...