India, Sept. 14 -- Any business is built around trust, but for financial services and fintech startups, it is the most important aspect. A decade ago, when "Fintech" was emerging as a category there were a lot of questions and dismissals from naysayers, in fact, many skeptics voice the same concerns today:

Only a small portion of India is bankable, what niche will you go after?

Why will customers trust you?

Online transaction adoption will be low for these segments.

Loss-making companies won't survive, how will you monetise?

Building a brand is very difficult!

Will multiple start-ups survive?

Regulators will favour large incumbents.

For an early-stage fintech like mine, it is heartening to see that the naysayers have been proven w...