India, Dec. 2 -- Listed foodtech startup Swiggy has rolled out a short-form promotional video feature under its Dineout segment.

Under this feature, users can scroll through a "reels" like feed within the app showcasing the multiple restaurants listed on the Swiggy Dineout platform. Users can further check availability on bookings for a particular restaurant as well as avail discounts. Besides, Bites also allows users to react in the videos and share them.

Bites is currently active in select metro cities such as Delhi NCR, Mumbai and Bengaluru. It is unclear if this new feature is rolled out by Swiggy as part of its advertising and promotional initiatives or if restaurants have to pay to post the promotional short videos on the platform...