India, Nov. 19 -- Logistics SaaS startup Pidge has raised INR 120 Cr in its Series A round led by Spain-based investment firm La Vida es Chula (LVEC). This was LVEC's first investment in India.

The startup plans to use the fresh capital to strengthen its tech and product stack, expand its presence in tier II & III cities, and build internal capabilities for the next stage of growth. It also intends to run pilots in select international markets.

Founded in 2019 by Ratnesh Verma and Rushil Mohan, Pidge provides an AI-powered platform that integrates a brand's fleet with regional vendors and third-party logistics providers to optimise order allocation, reduce delivery time and cut costs. The startup claims to work with more than 20,000 bra...