India, Feb. 28 -- Perplexity Piggybacks On Paytm To Gain Ground In India

Perplexity is looking to make inroads in India, one of the largest digital markets globally. As part of this, the US-based AI giant has tied up with Paytm to provide users with real-time financial assistance on the fintech major's app.

For the Aravind Srinivas-led company, the integration is expected to unlock a treasure trove of financial data for training its AI models. Besides, the US-based tech giant will also piggyback on Paytm's network effects to introduce Perplexity's offerings to Indian customers.

On the other hand, Paytm will also gain much from the partnership. Besides, the latest offering of an AI-powered search bar, which allows users to ask questions...