India, Sept. 2 -- Delhi NCR-based social commerce startup CityMall has raised $47 Mn (around INR 414 Cr) in its Series D funding round led by Accel, with participation from existing investors including Waterbridge Ventures, Citius, General Catalyst, Elevation Capital, Norwest Venture Partners, and Jungle Ventures.

The startup, which competes with the likes of Meesho, Amazon Bazaar, and other marketplaces that target Tier III and Tier IV cities, will use the funds to expand its delivery and distribution network, private label portfolio, build brand partnerships, and hire top talent across technology, product, and operations.

With this round, the startup's total funding stands at $165 Mn. It last raised $75 Mn in its Series C round, backe...