India, March 4 -- Fintech startup M2P is reportedly looking to acquire enterprise artificial intelligence platform Mad Street Den in a cash and stock deal.

As per Moneycontrol's report, citing people close to the development, the deal will be valued between $10-15 Mn.

The report further said that since Mad Street Den is domiciled overseas, therefore it's not a straightforward acquisition but asset purchase. M2P will acquire MSD's intellectual properties which includes its full stack AI platform Vue.ai that helps business and technology teams with workflow automation and use data for better insights.

Inc42 has reached out to Mad Street Den and M2P for comments on the development. The story will be updated based on their responses.

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