India, Dec. 16 -- Influencer Kusha Kapila's D2C innerwear brand Underneat has secured $6 Mn (about INR 54 Cr) in its pre-Series A funding round from existing investor Fireside Ventures.

In a statement, the startup said it will use the fresh capital to scale its operations and strengthen distribution channels across the country.

Founded earlier this year by Kapila and Vimarsh Razdan, Underneat is a shapewear brand that offers 24 SKUs like premium bras, seamless shapewear, bodysuits, tummy tuckers, and more.

Underneat claimed that its annual run rate has crossed the INR 150 Cr mark, while it is EBITDA positive. The startup sells its products via its own website, as well as ecommerce and quick commerce platforms.

Prior to this, it raised...