India, March 21 -- D2C brand Jimmy's Cocktails saw its operating revenue decline 30.9% to INR 23.7 Cr in the financial year ended March 2024 (FY24) from INR 34.3 Cr in the previous year.

Including other income of INR 2.9 Cr, the startup's total income fell 23.3% to INR 26.6 Cr during the year under review from INR 34.7 Cr in FY23.

Despite the decline in its top line, Jimmy's Cocktails' net loss widened 47.1% to INR 10 Cr in FY24 from INR 6.8 Cr in the previous year due to higher cash burn. Its EBITDA loss jumped 51.2% to INR 13 Cr from an EBITDA loss of INR 8.6 Cr in FY23. EBITDA margin worsened 30 percentage points to -55% from -25% in FY23.

It sells its products via its website, offline stores, and various ecommerce and quick commerc...