India, March 23 -- For Raipur-based entrepreneur Shubhika Jain, the journey into skincare wasn't just a business venture but a deeply personal mission. Growing up on her family's farms in Chhattisgarh, she was surrounded by the healing properties of botanicals, learning first-hand how nature could replenish and protect the skin. However, when she moved to Delhi for her studies at Lady Shri Ram College, she was taken aback by the widespread presence of synthetic beauty products falsely marketed as "natural" and "Ayurvedic."

Seeing this gap in the beauty market, she set out to build a skincare brand that stayed true to its claims. Teaming up with her mother, Sangeeta Jain, and sister, Suramya Jain, Shubhika founded RAS Luxury Skincare, Ind...