India, Aug. 16 -- After much ado, Rapido's food delivery service, Ownly, has gone live in pockets of Bengaluru. Taking on giants like Zomato and Swiggy, Ownly is currently live in three areas of the city - Koramangala, HSR and BTM layout.

The standalone food delivery app provides users the option to switch on the veg mode, which displays only vegetarian restaurants. It also lets customers order food under a set budget. For instance, there is an option on the app to order food under INR 250.

As it looks to attract customers from the incumbents, Ownly is currently not charging delivery fees. This makes the food orders cheaper for customers compared to Zomato and Swiggy.

Besides, Ownly is not charging platform fees, which Zomato and Swigg...