India, April 23 -- Generative AI (GenAI) has rapidly permeated workplaces and its adoption has evolved from initial hesitancy to acceptance. With this shift, business leaders are now focussing on maximising organisational productivity through GenAI. While research to quantify its impact is still in early stages, leaders across startups and enterprises are actively leveraging GenAI to streamline operations across departments.

An EY report released in January 2024 used case studies to showcase GenAI's productivity boost across segments. It highlighted how customer service agents equipped with GenAI-powered conversational assistants resolved 13.8% more customer inquiries per hour compared to those without it. Additionally, professionals lik...