India, May 23 -- What Is A B2B Marketplace?

A B2B marketplace is an ecommerce platform that facilitates business-to-business transactions. It acts as a digital intermediary, connecting buyers and sellers through online storefronts, request for quotation (RFQ) systems and other ecommerce functionalities.

B2B marketplaces are a growing trend, leveraging ecommerce and B2B integration protocols to create a more digital, efficient, and data-driven approach to commercial transactions between businesses.

How Does A B2B Marketplace Work?

A B2B marketplace is a digital facilitator for businesses to connect and conduct transactions. The following is a simple breakdown of how it works:

Setting Up Shop

Sellers: Businesses register on the platfo...