India, June 1 -- Groww's confidential IPO filing has certainly grabbed the attention of the startup ecosystem this week, particularly after its eye-catching acquisition of Fisdom earlier in the month.

Now, one of the handful of profitable new-age tech companies in India (as of FY24, at least) is heading to the bourses and it's the first investment tech startup to make a public listing bid. As such, there's a whole lot of expectation that Groww might be the next big IPO to emerge out of India's startup story.

So far Groww's story has been defined by profitability and rapid growth, the next chapter - particularly the diversification push - might throw up a challenge or two that's perhaps more daunting than what Groww's founders and manage...