India, April 30 -- The Food Safety and Standards Authority of India (FSSAI) has launched a new feature in its Food Safety Connect app to let consumers report false or misleading claims on food product labels.

Announcing it on X, FSSAI said that the tool "enables consumers to directly report misleading claims made on food product labels."

Notably, the tool allows users to submit complaints by uploading images of misleading labels, along with details like FSSAI licence numbers and e-commerce URLs if applicable. Reports can also be filed through the FoSCoS portal.

"The tool facilitates easy submission of essential details such as front-of-pack images highlighting the misleading claim, the FSSAI licence or registration number of the manufa...