India, June 10 -- Noida-based microdrama OTT platform Flick TV has raised $2.3 Mn (INR 19.7 Cr) in a seed funding round led by Stellaris Venture Partners, with participation from Gemba Capital and Titan Capital.

Flick TV cofounder and chief executive Kushal Singhal told Inc42 that the fresh proceeds would be deployed to scale up its content production. "The plan is to come up with 100 originals this year, while also launching content in four regional languages."

Additionally, the startup will use the capital to optimise its streaming experience on smartphones and expand team as well as user base.

For the uninitiated, microdrama refers to a scripted, serialised story told in extremely short episodes, ranging from 30 seconds to 10 minutes....