India, March 10 -- D2C jewellery brand GIVA has raised INR 102 Cr (about $11.7 Mn) in a mix of equity and debt from Alteria Capital and Northern Arc.

As per the company's regulatory filings, GIVA allotted 1,360 Series B2 compulsorily convertible cumulative partly paid preference shares at an issue price of INR 14,700 apiece to Alteria Capital Fund III to secure INR 52 Cr in equity.

It also raised an additional INR 50 Cr in debt funding from Northern Arc through allotment of 5,000 Series B1 non-convertible debentures at an issue price of INR 1 Lakh each.

The Premji Invest-backed jewellery startup said it plans to deploy the capital primarily for general corporate purposes and setting up new retail outlets. At present, it operates 199 st...