India, May 14 -- Dream Sports, the parent entity of fantasy gaming platform Dream11, has said that it will invest $50 Mn in Times Internet-owned Cricbuzz and Willow TV.
On the back of this investment, Dream Sports will also pick up a minority stake to deepen its play in the cricket content and broadcast ecosystem.
The move aims to deliver interactive and AI-powered fan experiences globally, while also exploring product-level integrations across live stats, personalised content, commerce experiences, and interactive match streams.
Cricbuzz is a cricket news and information website, claiming to have over 185 Mn monthly users. Willow TV, on the other hand, is a cricket broadcaster that streams over 1,500 matches annually across the US, Ca...
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