India, March 26 -- After spending over 20 years in the fashion industry, Piyush Mangla, a first-time entrepreneur, identified a growing demand for high-quality Indo-Western wear that seamlessly fuses cultural heritage with contemporary aesthetics. Having grown up in a family with deep roots in garment manufacturing, he had an in-depth understanding of the industry's dynamics.

However, it was during the Covid-19 pandemic that he witnessed the rapid acceleration of direct-to-consumer (D2C) brands, inspiring him to step away from the traditional family business and carve his own path in the industry.

In 2020, Mangla founded Bani Women with the vision of offering thoughtfully designed apparel that enhances confidence, comfort, and personal ...