Fashion Meets Fortune: Pitch to Get Rich Fuels Startup Dreams
India, Oct. 22 -- Pitch to Get Rich, which started streaming on JioHotstar on October 20, is set to shake up India's fashion and startup scene. Produced by the Fashion Entrepreneur Fund (FEF) and Dharmatic Entertainment, the reality series blends glamour, innovation and enterprise, spotlighting India's most promising fashion entrepreneurs as they compete for a share of a massive Rs.40 crore investment pool.
Mixing emotional storytelling with high-stakes business pitches, the show introduces bold new brands redefining "Made in India" through creativity, sustainability, and global ambition. Pitch to Get Rich is more than just a show - it's a cinematic movement where dreams find funding, ideas find fame, and India discovers its next generation of startup superstars.
Sanjay Nigam, Founder of FEF and the creative force behind the show, calls it "a turning point for the industry, throwing light on countless artisans, unseen designers, and dreamers who never got a platform in the business of fashion." He adds, "It's not just a show, it's a masterclass in fashion and business that everyone should watch."
Actor Akshay Kumar, who makes a special appearance on the guest celeb panel, says it celebrates "the courage to reinvent and lead while honouring the Make in India initiative in the truest sense."
Filmmaker Karan Johar, who co-produces the series and serves as its presenter, adds, "Fashion is not just glamour, it's serious business where creativity meets commerce. Each of these founder brands represents innovation that can go global."
Vagish Pathak, Chairman of FEF, explains, "FEF was launched to bridge creativity with capital, passion with practicality, and talent with opportunity, through mentorship from mavericks like Ravi Jaipuria, Naveen Jindal, Vinod Dugar (Promoter, FEF) and Gaurav Dalmia."
The star-studded panel also includes Manish Malhotra, Malaika Arora and top business leaders such as Darpan Sanghvi, Dhruv Sharma and Gautam Singhania. The show also features guest appearances by Saif Ali Khan, Ananya Panday, Manju Yagnik, Janhvi Kapoor, Sara Ali Khan, Sonali Dugar, and many more. With its mix of Bollywood charm, entrepreneurial energy, and national pride, Pitch to Get Rich aims to empower India's creative entrepreneurs and help the boldest ideas truly get rich. HTC...
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