India, July 5 -- With an uncertain future and sluggish economy, the pandemic has put every sphere in disarray, and that includes star endorsers. A report by the Indian Institute of Human Brands (IIHB) - based on a survey of 110 companies - shows that at least 64% marketers/clients feel that celebrity endorsement fees should come down. While 65% of marketers/clients expect that celeb endorsers should reduce fee by a significant amount in their ongoing contracts, 64% of them feel celebrities should offer to extend the tenure of current contracts....