India, Oct. 28 -- O n Sunday, actor-singer Ishitta Arun took to Instagram to address a wave of online criticism after she and her family were seen smiling and laughing at the funeral of her uncle, veteran adman Piyush Pandey. The 70-year-old, widely hailed as the "father of Indian advertising", died on Friday in Mumbai after battling an infection. Ishitta clarified (see far left) that "grief isn't a single script". In a follow-up conversation, she tells us, "As a society, we tend to attach emotions to certain prescribed behaviours. If you're not crying, then you must not be grieving. These thoughts come from, often unexamined, mentality..." She explains that the family had chosen to celebrate Pandey the way he lived, full of life and humour, rather than conform to a conventional display of sorrow. "We sang Mile Sur Mera Tumhara when we bid our last adieu... All of us, in our own way, could hear his commentary in our heads... Some of the things we did he would have said, 'Bakwas hai.' And that made us smile through the heaviness. He would also have been the first to worry about his elder sisters, all in their 70s now, and whether they would slip into sadness. I'm genuinely glad that my aunts and my mother dressed up, showed up and held themselves with dignity. That is not vanity; that is health. That is continuity." A day later, the Sarabhai vs Sarabhai team bid farewell to actor Satish Shah in a similar way, singing the show's title song as a tribute. Actor-director Deven Bhojani explained on social media, "May look mad, dark, weird - whatever - but we always sing this when we're together, and today was no exception." Drawing a parallel, Ishitta says, "When you're saying goodbye to a comedian like Satishji, or an excellent actor like him, laughter and warmth are the most honest farewells. I agree trolling comes with being a public figure, but this wasn't about work. This was family." 02...