India, June 12 -- Subham marks the debut of Samantha Ruth Prabhu as a producer in Telugu cinema. She backed a project featuring all new faces and a one-film-old director. The horror comedy received rave reviews but started on a dismal note at the box office, collecting less than Rs 60 lakhs on day one.

Want more Samantha films? Stream Theri and Auto Nagar Surya on OTTplay Premium

However, Samantha, being the star she is, sprang into action and aggressively promoted the film, eventually making profits by the end of Subham's theatrical run.

Now, the low-budget film is all set to stream on JioCinema and Disney+ Hotstar from June 13, 2025, and there is considerable hype as not many watched the film in theaters due to the absence of familia...