JAMMU, March 19 -- Early Times Report

Tata Motors has launched the initiative of "Photo OK Please" - a Photo Contest crafted specially for Tata Truck Drivers.

Photo OK Please is a contest aimed at promoting pride and recognition amongst truck drivers about the many beautiful places that they see on their journeys, and to build a feeling of goodwill among drivers.

As drivers travel, they are encouraged to send their top pictures everyday to compete for 'Daily Prizes' for each location. When pictures are selected for daily or weekly prizes, the drivers who clicked them will be informed on Whatsapp and asked to upload the image on the website. When the image is posted to TATA Trucks Instagram, they will be tagged. They will also be given a ...