Jammu, March 15 -- A significant meeting of the Jammu Hotels, Restaurants, and Bar Association (JHRBA) was held today at Hotel Taj Vivanta Jammu City Centre, where industry leaders came together to discuss critical matters affecting the hospitality sector.
The meeting, chaired by Raju Chowdhary, President of JHRBA and Managing Director of Hotel Taj Vivanta Jammu City Centre, covered a variety of issues with a particular focus on promoting Jammu as a premier destination for weddings.
Chowdhary highlighted Jammu's immense potential to attract destination weddings, proposing that the city could offer wedding packages at just a quarter of the price compared to popular wedding destinations such as Jaipur and Udaipur.
"Jammu is uniquely positi...