India, June 13 -- In a candid interaction with DQ Channels, Ramya Chatterjee, Director - Sales (Visualization & Entertainment), Barco India has talked about Barco's channel strategies, channel programs and channel roadmaps for 2019.

What are the key strategies that Barco India has designed to empower the channel community for achieving your business objectives?

Barco has businesses across entertainment, enterprise and healthcare verticals. Each of these has a defined & dedicated go-to-market strategy and thereby calling for differentiated channel engagement. For example: In the enterprise vertical, for Operator Experience (OX) & Virtual Experience (VX) business, we work through system integrators (SI), while a 2-tier strategy (some time...