Pakistan, Sept. 30 -- Are leaders born or made? This is the age old question being debated upon by management researchers for many decades. With the 'Green Consumer Day' being celebrated on the 28thof September, my mind wonders along the same crossroads but across the paths of green or eco-conscious consumerism. Since Pakistan has also recently jumped on the global green bandwagon, I wonder if Green Consumers are born or made. It meanswhether being ecologically conscious in one's consumption behavior is a biological predisposition or a state of mind developed through the amalgam of various extrinsic and intrinsic factors.Considering green consumption behavior as a biological characteristic can resultantly invalidate almost all of the gree...