Pakistan, July 10 -- What began as an idea of the World Wide Web has now become the foundation for digital media. Through the wonders of the Internet and communication technologies, companies are moving into the future. Each company - no matter from which field it operates in - uses digital media for its advantage.

Companies connect with potential customers and publicize their products and services through social media. Organizations also promote about their history, mission, management, team members, and offerings through their website. In addition, social media managers keep their company connected with potential and current customers through Twitter and LinkedIn. Interaction through these platforms builds mutual trust and the connecti...