Dar es Salaam, April 18 -- ARUSHA: THE Tanzania Holticultural Association (TAHA) is setting its sight on Italy 19 Billion US dollars (abuot 51 tri/-) vegetable import market , launching an ambitious campaign to elevate Tanzanias presence in one of the worlds most dynamic horticultural hubs.

In a strategic move, TAHA is dispatching a delegation of top Tanzanian exporters to italy for high stakes study tour during the renowned Macfrut exhibition, to be held from May 4 to May 9, 2025.

This initiative, backed by a groundbreaking partnership with the Italian Trade Agency (ITA), aims to forge lasting trade relationships and position Tanzania as a key supplier in Italys thriving market.

Addressing a press conference here yesterday, TAHA CEO, ...