KILIMANJARO, July 2 -- THE governments ongoing efforts to promote tourism, bolstered by personal initiatives from President Samia Suluhu Hassan, have played a significant role in the rising number of tourists visiting Tanzania, both domestic and international.

This was said by Kilimanjaro Regional Commissioner (RC) Nurdin Babu on Tuesday during the official launch of Season Five of the ‘Twenzetu Kileleni campaign, held in Moshi.

The ‘Twenzetu Kileleni campaign, coordinated by Zara Tanzania Adventures in collaboration with Tanzania National Parks (TANAPA), seeks to promote domestic tourism by encouraging Tanzanians to visit the countrys diverse tourist attractions.

RC Babu noted the impact of President Samias personal involv...