Dar es Salaam, Feb. 23 -- Beijing, CHINA: The International Olympic Committee (IOC) on Friday announced a Worldwide Olympic Partnership with global technology company TCL through to 2032.

TCL will be the official Worldwide Olympic and Paralympic Partner in the Home Audiovisual Equipment and Home Appliances category.

TCL products will drive new experiences for fans and athletes, from digital displays at the Olympic and Paralympic to household appliances in the Olympic Village.

Through this new partnership, the organisations will also work together to bring the magic of the Olympic and Paralympic to billions of fans around the world through innovative marketing campaigns.

TCL will play an important role as the IOC progresses its Olympic...