DAR ES SALAAM, Feb. 4 -- CRDB Bank has unveiled its 2026 flagship campaign, aimed to accelerate growth while enhancing customer experience through faster, more flexible and customer-centric financial services.

The campaign, titled ‘Banking Your Way Time Matters, builds on a strong business performance from the previous year, during which the lender posted a profit exceeding 1.04tri/-, highlighting the success of its longterm strategy and customer-focused approach.

CRDB Group CEO and Managing Director, Mr Abdulmajid Nsekela thanked customers, investors, partners and stakeholders for their continued trust while launching the campaign yesterday.

“Last years strong performance was driven by the remarkable support we received fr...