Dar es Salaam, July 29 -- IN todays economy, the most powerful asset isnt gold, oil or even capital, its data. From big brands to small startups, the most successful companies in the world arent just selling products; theyre reading behaviour, forecasting demand and personalising experiences.

Theyre banking on data. But in Tanzania, data is often still treated like digital waste scattered across systems, ignored in boardrooms and misunderstood by managers.

The question isnt whether data is valuable. The question is: Who in Tanzania is actually benefiting from this new currency? Globally, data is embedded into everyday business decisions.

Netflix uses viewing history to recommend content. Amazon adjusts prices every few minutes using da...