New Delhi, Dec. 30 -- The year 2020 saw a lot of tectonic shifts for the Indian ecommerce industry. It saw a massive change in consumer behaviour. For example, electronics and mobile phones dominated the list of buying preference among consumers. Due to the, well, in the pandemic, this category was second only to groceries. Amazingly, the performance of the ecommerce industry surpassed all expectations.

With an increase in the number of online transactions, the online logistics space also flourished. The consolidation went to around four to five prominent players (for example, Delhivery, Vulcan, E-Kart). Yet, the future seems both promising and challenging for the Indian ecommerce industry. The year 2021 is likely to see the sector be mo...