Mumbai, June 23 -- The company reported that it holds a 17% share of the urban TV viewership market (15+ age group). This comes amid broader industry consolidation that has resulted in a two-player market structure, with Peer-1 holding a dominant 34% share. Zee stated that it remains committed to strengthening its position in the evolving media and entertainment landscape.

As of March 2025, ZEEL's cash and cash equivalents stood at Rs 2,406 crore. The board has also approved the issuance of fully convertible warrants worth Rs 2,237 crore. Once fully converted, the promoter stake is expected to increase to 18.39%, subject to shareholder approval at the extraordinary general meeting scheduled for 10 July 2025.

The company said the propose...