Mumbai, Dec. 30 -- Alagh on 29 December 2025 acquired 18.52 lakh shares, or 0.57% of the company's total equity, at Rs 270 per share, aggregating to about Rs 50 crore.

Following the transaction, his shareholding climbed to 32.45%, while the aggregate promoter and promoter group stake increased to 35.54%.

As of September 2025, Alagh held a 31.88% stake in the company, with total promoter holding at 34.97%.

The stock move reflected positive investor sentiment around the promoter's confidence in the company's long-term prospects.

Honasa Consumer is a brand house focused on the personal care and beauty market. The company operates a portfolio of digital-first brands including Mamaearth, The Derma Co., Aqualogica, Bblunt, Dr Sheth's, Staze...