Mumbai, Feb. 21 -- This collaboration aims to position Korea as a premier travel destination for Indian tourists, offering a mix of cultural, natural, and adventure-driven experiences. Through a targeted marketing approach, EaseMyTrip and Korea Tourism Organization will work together to increase awareness, improve accessibility, and create seamless travel experiences for Indian travelers exploring Korea.

As part of the agreement, EaseMyTrip will develop a dedicated Korea microsite on its platform, featuring curated travel itineraries, must-visit attractions, and essential travel tips tailored specifically for Indian travelers.

The two organizations will also launch co-funded marketing campaigns to ensure widespread visibility and deeper...